top of page
How do you revive a forgotten dark chocolate
brand after 50 years?
​​
Probably by pointing out what no other brand dared to:
That dark chocolate had become the remit of pretentious snobs. Yeah I said it.
​
We decided to go all in on Dark Chocolate Douchebaggery™ and, judging by the YouTube comments, the public were relieved.
agency vccp / creative director simon connor
producer david vass / design jonathan harper
director harold einstein @ outsider
Yes! If people like your ad enough they will in fact search it out and leave comments!
bottom of page